Monday, November 1, 2010

On-line pricing models

Do we follow the Grad & TUG models (individual profs teaching individualized courses with on-line being an “added” cost) or the Advance model (with “master teachers” working with instructional designers to develop standardized curriculum that can be delivered on-line for a cheaper cost). This article argues that with pressure from companies like Straighterline, we’ll be compelled to follow the latter approach and reduce our on-line pricing accordingly.

http://chronicle.com/article/Such-a-Deal-Maybe-Not/125103/