Daniel Kahneman, the top social scientist of the last half century?

http://chronicle.com/article/The-Anatomy-of-Influence/129688/?sid=at&utm_source=at&utm_medium=en

http://www.vanityfair.com/business/features/2011/12/michael-lewis-201112

Much of what I've been reading in recent years really comes back to Kahneman's work from the 70s.