Combined Liberal Arts & Economics/Finance degree?

Since I started out as an econ/liberal arts person, and am now in some ways coming full circle back to that combination, this program was interesting to me. It appears to combine the "liberal arts" side of Business with a traditional liberal arts degree. Not sure this would work at a lot of places, but it's intriguing - http://insidehighered.com/news/2007/08/02/bard.